cleartag / coverage

1069 requests from 4 spool files · 2026-08-26T17:06:19.033742636Z → 2026-08-26T20:18:35.236964432Z

Requests
1069
tag requests served
Enriched
96.8%
1035 carried targeting
Passed through
34
fail-open — ad still served
Unrecognised channel
19
enriched, channel unknown

Coverage by channel

Traffic per channel, labelled with the share we could enrich. Channels sitting below 100% are where vocabulary or alias work pays off.

welt
928 · 100%
(unresolved)
53 · 36%
comedy-central
15 · 100%
motorvision-tv
15 · 100%
rlaxx-tv
14 · 100%
dazn
13 · 100%
unbekannt-tv
13 · 100%
bild
12 · 100%
n24-doku
6 · 100%

Why requests passed through unenriched

This list is the work queue: each reason points at a gap worth closing.

no_signals
19
throttled
15

Segment mix

What buyers can actually target, by how often it was emitted.

current-events
955
news
955
entertainment
52
sports
38
comedy
37
documentary
30
education
27
streaming
27
automotive
15
nature
6

Distinct values per key

Ad Manager allows 30,000 reportable key-values per network. The vocabulary keys stay bounded; id grows with content, which is why it belongs free-form and out of reporting.

KeyDistinct valuesShare of 30,000Registration
channel8 0.03% predefined, reportable
genre5 0.02% predefined, reportable
cat1 0.00% predefined, reportable
id37 0.12% free-form, exclude from reporting

Pipeline latency

Time inside cleartag only — the network hop to the ad server dominates what a viewer experiences.

AdapterRequestsAvg µsp95 µs
api4 171194
freewheel45 136172
gam973 242657
magnite47 132169