cleartag / signal bench
proxy online

Content targeting for every channel — without touching your ad server again.

No mapping metadata channel by channel. No waiting a day for a CMS feed to go live. cleartag reads what your tag already carries, cleans it up, and gives your ad server ready-to-target signals on the next ad request.

TODAY Channel A Channel B Channel C Channel D hand-map metadata hand-map metadata hand-map metadata hand-map metadata Google Ad Manager own key-values + CMS feed per channel up to 24h before line items deliver …then repeat it all for the next channel WITH CLEARTAG Channel A Channel B Channel C Channel D one URL swap each cleartag 6 keys, once Ad Manager Magnite same six keys for every channel live on the next ad request
The setup problem. Today each channel carries its own hand-built mapping, its own key-values and CMS feed, and a day's wait before line items deliver — then you do it again for the next channel. cleartag puts one proxy in front: the channels stay as they are, and the same six keys reach every ad server on the next ad request.

No feed, no waiting

Ad Manager wants a CMS feed and up to 24 hours to go live. cleartag reads the tag instead.

Six keys, once

Set up six keys for the whole network — every channel reuses them. Get the value lists ↓

Inside the limits

Short, canonical values that stay well under Ad Manager's ceilings. Titles never leave.

Ad server and SSP

The same signals and the same content id, in GAM's format and Magnite's.

Channel partners rarely send clean metadata — unexpanded macros, null placeholders, five spellings of one genre — so that inventory clears as unclassified and prices like it. cleartag repairs it in flight. If nothing usable survives, your tag passes through untouched: an ad request is never lost.

01Paste your ad tag paste it raw — encoding is handled for you

Everything below is optional. cleartag reads these from the tag itself. Fill one in only if your player can pass it — an explicit value always wins.

02What your ad server receives nothing leaves this page except a call to this proxy
03Verify the live response opens Google's VAST inspector — works with any VAST tag

Open the cleaned tag in Google's inspector: it requests the ad from your ad server and plays back the VAST it returns, so you can confirm delivery yourself. Then register the six keys in your ad server to start targeting on them.

Open in VAST inspector ↗
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